Starz Launches on iOS and Apple TV as Standalone Streaming Service for $8.99 Per Month
Paid-cable network Starz today announced a new standalone monthly streaming service that will be available to users as an app on iOS, Apple TV, and Google Play stores. Starz’s entry into the standalone service market follows fellow networks HBO ($14.99/month) and Showtime ($10.99/month), but will come in at a cheaper price of $8.99/month.
The new Starz app can be authenticated as a companion to users who have traditional cable packages, but won’t offer live streaming, unlike Showtime’s service. The network did say that one unique feature will be that users can download full episodes of any show to watch offline. The Apple TV version of the Starz app will support the universal search function of the new Siri Remote, as well.
Starz CEO Chris Albrecht said, “Starz has entered the market today with an enormous value proposition for consumers. Our programing will now be more widely available to the 20 million broadband only homes of cord nevers, cord cutters and cord shavers, including Millennials and other underserved consumers who need other viable subscription service options.
To celebrate its launch, the network will make the first episode of the second season of Outlander available on April 7 (two days before its official premiere) to any of the app’s users. Starz said that the service will give subscribers access to more than 2,400 selections every month, including original programming like Outlander and the anticipated premiere of American Gods, as well as feature-length films like Avengers: Age of Ultron and Star Wars: The Force Awakens.
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