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7. November 2018

MacBook Air Reviews Roundup: ‚Best Computer for Most People‘ Again After 2018 Refresh

Apple’s embargo lifted today on the first full-length reviews of the new MacBook Air ahead of the notebook’s release on Wednesday.

The new MacBook Air via The Verge The new MacBook Air features a faster 1.6GHz dual-core 8th-generation Intel Core i5 processor, a Retina display, up to 16GB of RAM, up to 1.5TB of SSD storage, and Intel UHD Graphics 617. It also has Touch ID, two Thunderbolt 3 ports, and the same third-generation butterfly keyboard as the latest MacBook Pro.

Review Highlights

The Verge’s Dieter Bohn:

So let me just bottom line it: this new MacBook Air is faster than the old MacBook Air, but not by the kind of margin you’d [...]

 
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3. November 2018

iPad Remained World’s Most Popular Tablet Last Quarter While Huawei Topped Apple in Smartphones Again

Apple continued to lead the tablet market in the third quarter of 2018, with the iPad achieving „nearly double the shipments of its nearest competitor,“ according to data shared by research firm IDC today.

Apple on Thursday reported sales of 9.7 million iPads last quarter, giving it an estimated 26.6 percent share of the worldwide tablet market during the July-September period, according to IDC. Samsung finished runner-up with an estimated 5.3 million tablet shipments and 14.6 percent market share.

The worldwide tablet market declined 8.6 percent during the quarter, as global shipments fell to 36.4 million, according to IDC. Apple was not immune to the [...]

 
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19. Oktober 2018

USB-C Instead of Lightning Again Rumored for Upcoming iPad Pro Models

Apple’s upcoming iPad Pro models will feature a USB-C port instead of a traditional Lightning port, according to information gathered from accessory makers at the Global Source Mobile Electronics Trade Fair by Japanese site Mac Otakara.

The trade fair kicked off today and Mac Otakara heard „talk“ from manufacturers attending the event about a switch to USB-C.

iPad Pro mockup by Álvaro Pabesio This isn’t the first time we’ve heard of Apple’s plans to adopt USB-C instead of Lightning on its new iPad Pro models, which would further bridge the gap between mobile device and computer.

Apple analyst Ming-Chi Kuo, who often [...]

 
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8. August 2018

Apple Again Promotes Apple Pay Cash in New ‚Just Text Them the Money‘ Ad

Apple today shared a new ad in its recent „Just Text Them the Money“ ad campaign for Apple Pay Cash, this time focusing on how easy it is to sent cash to other people following a group dinner.

Like other ads in this series, the „Dinner“ video features a text-only conversation where one participant uses the Apple Pay Cash feature to send another money. In this funny little spot, two people send the same $55 back and forth to one another, fighting over who gets to pay for dinner.

Today’s 18-second ad is the fifth in the „Just Text Them the Money“ campaign, with Apple having introduced the first four ads in mid-July. [...]

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