Heat Index
Posts Tagged ‘Brand’
Most Recent
Read More
10. März 2018

Apple Earns Top Spot as ‚Most Intimate Brand‘ for Millennials

MBLM this week published part of its Brand Intimacy 2018 Report, with the preliminary findings focusing on responses from millennials and other young age groups. MBLM surveyed 6,000 consumers and performed 54,000 brand evaluations across 15 total industries in the United States, Mexico, and the United Arab Emirates in order to discover which brands had the deepest emotional connections with respondents.

For millennials (typically individuals in their early twenties to late thirties as of 2018), Apple earned the top spot as the most intimate brand in the U.S. In second place was Disney, followed by YouTube, Target, and Amazon. The top four spots last year for millennials were [...]

Read More
12. Januar 2018

Weiterer Brand eines iPhone-Akkus in einem Apple Store

Ganzen Artikel auf lesen

Read More
19. Dezember 2017

Apple Sued for App Store Logo’s Resemblance to Chinese Clothing Brand Logo

When Apple released the updated App Store as part of iOS 11, the App Store logo got an overhaul. Instead of an „A“ made from a pencil, a paintbrush, and a ruler, Apple designed a simpler „A“ that looks like it’s constructed from popsicle sticks.

As it turns out, Apple’s App Store logo bears a resemblance to the logo used by a Chinese clothing brand named KON, and now KON is suing Apple.

According to Phone Radar (via The Verge), KON believes Apple’s new logo is a violation of Chinese copyright law. KON is a brand that’s been around since 2009, and as The Verge discovered, Baidu Baike, the Chinese equivalent of [...]

Read More
30. November 2017

Snapchat Unveils Redesigned App Aimed at Separating Your Best Friends From Brand Content

Following an op-ed shared on Axios earlier this morning by CEO Evan Spiegel, Snapchat has now unveiled its radical redesign with the goal of creating a personalized user experience that’s easier to navigate, particularly for new users (via TechCrunch). The app’s update will start to roll out to iOS and Android users on Friday, and will be introduced to everyone „within a few weeks.“

The update aggregates both Stories and direct messages into one place, to the left of the main camera section of the app, and an algorithm sorts and prioritizes this section by „who you talk to and view most.“ This personalized content is now separate from [...]

Top 10 This Year
Most Views
Classic ‚Macintosh‘ Painting by Andy Warhol Estimated to Fetch Up to $30,000 at Auction Next Month
CES 2018: Satechi Announces 75W USB-C Multiport Travel Charger
Bericht: Auftragsfertiger beliefert Apple mit ersten HomePods
iDevices Launches HomeKit-Compatible Wireless ‚Instant Switch‘
How to Get More Battery Life Out of Your Apple Watch
Adorama and Best Buy Sales Include Up to $200 Off New MacBook Pros and MacBook Air
Apple Reportedly Met With Potential Suppliers of Augmented Reality Glasses at CES 2018
MacRumors Giveaway: Win an Adventure Leather Satchel for Your MacBook Pro From Intrepid Bag Co
CES 2018: myCharge Debuts 20,000mAh ‚All Powerful‘ Battery Pack That Can Charge Anything
Apples TV-App erhält «News»-Rubrik