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31. Januar 2019

Apple Trailed Samsung in Holiday Quarter With an Estimated 68.4M iPhones Shipped

Apple was the number two smartphone vendor in the world during the 2018 holiday quarter with an estimated 68.4 million iPhones shipped, according to new data shared today by IDC.

IDC’s new iPhone shipment estimates come one day after Apple’s Q1 2019 earnings call, which corresponds to the fourth calendar quarter of 2018. Apple no longer provides unit sales of iPhone, iPad, and Mac, leaving it to analysts to guess just how many devices were sold.

Samsung was the number one smartphone vendor during the quarter, according to IDC, with 70.4 million smartphones shipped for 18.7 percent market share.

Apple, as the number two vendor, held 18.2 [...]

 
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30. Januar 2019

Strategy Analytics: Apple Shipped an Estimated 65.9 Million iPhones in Holiday Quarter

Apple shipped an estimated 65.9 million iPhones during the first fiscal quarter of 2019 (aka the fourth calendar quarter of 2018) according to new data shared today by Strategy Analytics.

As of this quarter, Apple is no longer providing a breakdown of unit sales of the iPhone, iPad, and Mac, so we will not have concrete data on how well the iPhone is selling going forward.

Apple in Q1 2018 sold 77.3 million iPhones, which would mean Apple sold 11.4 million fewer iPhones in Q1 2019 if Strategy Analytics‘ estimates are correct, marking a 15 percent decline in sales year-over-year.

Global iPhone shipments fell sharply, due to high retail pricing, [...]

 
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25. Januar 2019

Apple Shipped an Estimated 2.5 Million Fewer iPhones in China in 2018 Than in 2017

Apple shipped an estimated 34.2 million iPhones in China in 2018, down from 36.7 million in 2017, according to new data shared today by Strategy Analytics.

During the fourth calendar quarter of 2018 (Apple’s first fiscal quarter), Apple shipped 10.9 million iPhones, down from 14 million in the fourth quarter of 2017.

Apple surpassed Xiaomi to become the number four smartphone vendor in the country, but its iPhone sales fell short of Huawei, OPPO, and Vivo, all Chinese companies that make more affordable smartphones.

For 2018 in total, Apple came in fifth in China, trailing behind the four major Chinese smartphone vendors. Huawei was the number one [...]

 
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26. Dezember 2018

iPhone XR Accounted for an Estimated 32% of U.S. iPhone Sales in November

During the month of November, its first month of availability, the iPhone XR accounted for an estimated 32 percent of U.S. iPhone sales, according to new sales data shared today by Consumer Intelligence Research Partners.

Comparatively, the iPhone XS and XS Max, Apple’s more expensive iPhones, were responsible for 35 percent of sales combined.

The iPhone XR sold similarly to the iPhone X during its first month of availability in November 2017, but it did not match sales of the iPhone 8 and iPhone 8 Plus, which were at 39 percent in November even after two months of availability.

Based on the initial sales, iPhone XR took the same share of iPhone [...]

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