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15. Mai 2018

Apple Shares New Ad Highlighting Portrait Lighting on iPhone X

Apple this afternoon shared a new ad designed to show off the Portrait Lighting feature on the iPhone X.

Called „Studio in your pocket,“ the ad features a woman who pulls out her iPhone X and sees an entire studio’s worth of lighting equipment pop up around her.

Portrait Lighting, available on both the front and rear-facing cameras of the iPhone X, is designed to allow you to add studio quality lighting effects to your images, either while taking a shot or during the editing process afterwards.

According to Apple, Portrait Lighting uses sophisticated algorithms to calculate how facial features interact with light, allowing the data to [...]

 
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5. April 2018

Apple Shares Tutorial Videos and How To Website Highlighting Apple Pencil and New iPad

Apple today shared new iPad tutorial videos on its YouTube channel, which appear to be aimed at customers who have purchased the new sixth-generation iPad with Apple Pencil support. Apple has also aggregated all of the videos on an iPad how to website.

The first video, which is a minute long, focuses on using the Instant Markup feature that’s designed to allow users to draw on and annotate screenshots on the iPad. The tutorial walks through every step of the process, from capturing a screenshot on iPad using the Home button and the power button to using the Apple Pencil to mark it up to sharing the finished product.

Apple’s second tutorial video [...]

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4. April 2018

Apple Shares New ‚Groceries‘ Video Highlighting Apple Pay on iPhone X [Updated]

Apple today shared a new „Groceries“ ad that’s designed to highlight the ease of using Apple Pay with Face ID on the iPhone X.

In the short 12 second spot, which will likely be shown on TV, YouTube, and social media networks, a woman shopping for produce at the grocery store uses an iPhone X and Apple Pay to make her purchases.

The fruit she buys is then crafted into an elaborate sea scene with a shark made from watermelon, banana dolphins, watermelon waves, pineapple palm trees, and more.

Apple in recent weeks has shared several videos focusing on Apple Pay features on the iPhone X. „Fly Market,“ published in late March, for [...]

 
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13. Januar 2018

Apple Shares New Video Highlighting Portrait Lighting on iPhone X

Apple this afternoon uploaded a new iPhone X video to its YouTube channel, this time showing off the new Portrait Lighting mode on the iPhone X.

In the 38-second video entitled „A New Light,“ Apple explains that Portrait Lighting offers studio quality lighting effects without the studio, while also showing off each of the different Portrait Lighting options.

Portrait Lighting on iPhone X creates studio-quality lighting effects. See portraits and selfies in a whole new light.

Portrait Lighting is a feature available for both the iPhone X and the iPhone 8 Plus, but the iPhone X is the only device that offers Portrait Lighting effects for both the [...]

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