Fast Company today published its annual rankings of the 50 most innovative companies in the world, and this year, Apple is the number one company on the list for „delivering the future today.“
Apple was picked for its impressive list of accomplishments in 2017, which included the iPhone X, the Apple Watch Series 3, ARKit, and its unique focus on hardware and software integration that sets it apart from its competitors. Apple designs its own chips that are optimized for its operating systems, resulting in performance that blows the competition away.
But creativity is more than skin deep–and Apple’s approach to the hardware and software [...]
Apple’s alleged plans to double down on the quality of its iPhone, iPad, and Mac software platforms, rather than rush to introduce new features, have been revealed in more detail by Mark Gurman at Bloomberg News.
The report claims that Apple’s software engineers will have more discretion to delay features that aren’t as polished, with the company essentially shifting to more of a two-year roadmap for iOS and macOS, rather than trying to release major feature-packed upgrades every single year without question. Instead of keeping engineers on a relentless annual schedule and cramming features into a single update, Apple will start focusing on the next two [...]
Gaming-focused chat platform Discord today announced a new integration with Spotify that will allow users to connect their Spotify accounts to Discord in order to showcase what they’re listening to. Spotify Premium subscribers will be able to „Listen Along“ to songs and full playlists together with fellow Premium members directly within their Discord server, which syncs up tracks so that each user is hearing everything at the same time.
Non-Premium members will have the ability to display a currently listening to track in their Discord profile, so when friends click on the profile they can discover new music with a „Play on Spotify“ button. [...]
Apple CEO Tim Cook is spending some time in Canada this week, and yesterday he attended a hockey game and visited the Eaton Centre Apple Store in Toronto.
Cook today stopped by the offices of Canadian e-commerce platform Shopify, where he spoke to the Financial Post about augmented reality apps and the HomePod.
On the topic of the HomePod, Cook said that Apple’s deep integration between hardware and software will help to differentiate the smart speaker from competing products like Amazon’s Alexa and the Google Home. „Competition makes all of us better and I welcome it,“ Cook said. „(But) if you are both trying to license something and [...]