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1. Oktober 2018

Apple News überholt Facebook als News-Plattform

Bericht: Apple-News läuft Facebook als News-Plattform den Rang ab. Datenskandale machen Facebook schwer zu schaffen. iPhone&iPad

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26. September 2018

Report Claims Apple News Brings Publishers Higher Traffic But a Lot Less Ad Revenue

An extensive new report by Slate has revealed the challenges publishers are facing when it comes to profiting from Apple News despite the platform’s growing readership.

According to the report, page views on Apple News have roughly tripled since September 2017, and the app has now surpassed Facebook as a driver of readership.

Unlike Google and Facebook however, Apple News hosts content within the app instead of sending readers to the original website, depriving publishers of ad revenue.

In a stark example, Slate revealed that it earns more money from an article that gets 50,000 page views on its own site than it does from 54 million views on Apple [...]

 
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28. Juni 2018

Apple May Create Subscription Service Bundle That Includes Original TV Content, Apple Music and News

Apple may be planning to develop a single subscription service that would offer customers access to its original TV shows, Apple Music, and digital magazines, according to sources with knowledge of the company’s plans that spoke to The Information.

Apple has ordered multiple television shows, ranging from comedies to dramas, but there has been no clear word on how these shows would be distributed.

Its first original shows, „Planet of the Apps“ and „Carpool Karaoke: The Series“ debuted in Apple Music as a perk for Apple Music subscribers, but that would not likely be sustainable for the more than a dozen shows that are in development, [...]

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26. Juni 2018

Apple News mit Sektion zu Midterm Elections

Apple bietet in den USA Nutzern seiner News-App eine eigene Sektion zu Themen rund um die anstehenden Wahlen. Tests

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