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13. Februar 2019

Apple Watch Leads in Rapidly Growing Smartwatch Market, Report Says

Apple Watch is the „clear market leader“ in the burgeoning U.S. smartwatch market, according to a new report from consumer research firm The NPD Group.

Market data shows U.S. smartwatch sales showed strong growth in the 12 months ending November 2018 when compared to the same timeframe a year ago. Apple, Samsung, and Fitbit made up 88 percent of smartwatch unit sales in that time.

The report found dollar sales of the devices were up 51 percent, amounting to nearly $5 billion in sales, while unit sales experienced a 61 percent increase, indicating an impressive acceleration in demand for the wearables.

„Over the last 18 months [...]

 
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30. Januar 2019

Tim Cook Says Apple Plans to Participate in the ‚Breakdown of the Cable Bundle‘ With AirPlay 2, Original Content and More

Apple CEO Tim Cook today commented on the opportunities Apple sees in the video market, though he declined to provide details on the company’s specific plans.

Cook said that Apple sees „huge changes“ taking place in customer behavior, which the company expects to „accelerate as the year goes by.“ Specifically, Cook said that Apple is expecting an acceleration of the breakdown of the cable bundle. „I think it’ll likely take place at a much faster pace this year,“ he said.

Apple plans to „participate in that“ in a number of ways, including the Apple TV, which offers support for apps so customers can watch [...]

 
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28. Januar 2019

CIRP Says iOS Loyalty ‚Hit the Highest Levels We’ve Ever Measured‘ Last Quarter

Nine out of every ten iPhone users who upgrade their smartphone will stick with the iPhone, a recent survey suggests.

Consumer Intelligence Research Partners surveyed 500 consumers in the U.S. who activated a new or used phone in the final three months of 2018 and found that 91 percent of iOS users upgraded to another iPhone. Android users were also loyal, with 92 percent of respondents upgrading to another Android smartphone.

CIRP said loyalty for both iOS and Android has steadily increased, reaching the highest levels it has ever measured last quarter.

„Loyalty hit the highest levels we’ve ever measured,“ said CIRP co-founder Mike [...]

 
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27. Januar 2019

Ming-Chi Kuo Says ‚Worst Soon Over‘ in Regards to Slowing iPhone Sales

Earlier this month, Apple lowered its revenue guidance for the first quarter of the 2019 fiscal year by up to $9 billion due to fewer iPhone upgrades than it anticipated, particularly in the Greater China region.

Apple analyst Ming-Chi Kuo, however, believes the „worst“ will be „soon over“ in regards to the slowdown. In his latest research note with TF International Securities, obtained by MacRumors, Kuo opined that the „share prices of Apple and most iPhone suppliers are generally priced in the negative.“

Our report published on December 14, 2018, was the first to cut the estimation of 2019 iPhone shipments to 190mn units or [...]

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